Web content management software is also called CMS. The system is used to create and manage digital web content.
If you want a consistent and successful content marketing operation, you need a CMS everyone can use. Having a custom website developed without a solid maintenance budget for the future can have a huge effect on your business operations in the long run.
Long gone are the days of writing out HTML by hand – now, with dynamic sites that can reach into the thousands of pages, a marketing CMS streamlines the work involved in creating new content in unprecedented ways.
The more open source CMSs surfaced, the more extensible they became. Well, some open source CMSs focused on a particular thing while most of them tried to become an “all-in-one CMS” – with the help of which you can design and customize your website as you’d prefer.
With the written word and media, you have a potential way to become a key influencer in your industry, and to connect with your customers on top of offering them quality products.
Effective content management systems are designed for anyone with basic computer skills to work through. You don’t need to be tech-savy to understand the basics, let alone a designer or web developer to get the site up and running relatively smoothly.
With this in mind, the platform you choose needs to be reliable as well as easy-to-use and navigate.
In this article, we list the top content management software systems.
With tens of millions of sites and the most active development and support communities on the Web, WordPress is one of the biggest success stories in modern software history.
WordPress began as a simple blogging software, but has developed as a fully functional CMS by using thousands of themes, widgets, and plugins.
WordPress is not only easy to learn, but also highly flexible towards beginners and experienced users alike. The public plugin repository has an estimated 40,000+ free plugins available for download, while the public WordPress theme database has over 2,100+ styles to choose from.
WordPress is a very robust yet user-friendly website creation tool. When considering the statistic, WordPress occupies almost 60% of the total market share among all the other open-source CMS’.
This CMS platform can be both free or paid, and includes custom design templates to really craft your own unique site. WordPress is renowned for its simplicity, SEO (Search Engine Optimisation) friendliness and fast construction which makes it one of the most popular options.
HubSpot is the place where the inbound marketing revolution began. Not surprisingly, it’s the top marketing CMS: Unbelievable ease of use balanced with trendsetting marketing features.
The platform offers WYSIWYG (what you see is what you get) page design that requires little to no technical knowledge to edit, built-in SEO, responsive design, cross-browser and multi-device testing, and personalization in addition to the existing HubSpot marketing features.
HubSpot’s features is great on its own, it’s truly unique when you look at the big picture. So many of the groundbreaking ideas in content marketing have come from HubSpot: Using its solution ensures you benefit from those bursts of inspiration as they happen.
Plus, the HubSpot CMS integrates with the brand’s full suite of marketing automation solutions.
It’s a true all-in-one solution and as a Diamond HubSpot Partner Agency, our go-to.
Joomla is a popular and widely used open source CMS. You can use the software to keep track of all the types of content published on your website and control their quality. It has templates, feature extensions, and a vibrant development community.
Joomla! is for those who are looking for a little bit of a challenge, at least in terms of coding power. One thing that sets Joomla apart is its high-level security features, which ship out of the box instead of as plugins.
Joomla is yet another impressive open source CMS to host a blog on.
Joomla’s code base is much more sophisticated than that of Small WordPress, but it comes at the benefit of more scalability and more back-end integration.
More technical users might also find Joomla limited in capability since it really is aimed more toward people that need a simple CMS without all of the frills.
Joomla was crowned the 2015 Winner for Best Free CMS because of its strong community and massive support system.
Drupal is described as a community publishing system. Drupal goes even deeper into the architecture of the content management system itself, and because of how widely adapted it is to professional coding standards, a lot of engineer and developer-type webmasters have adapted to Drupal as their primary content management platform.
Drupal is a free, open source CMS software that has been used for sites ranging from the White House to BBC, NBC, and MTV UK. It was one of the first to utilize now-familiar CMS concepts like modules that extend functionality, themes that instantly adjust the appearance of a site, and more.
Thousands of members participate in daily forum discussions, meaning that finding support for Drupal is really not a problem, rather a question of whether you really need help or are there resources available that can solve your problem without having to visit the community forums.
A lot of the web developers do recommend Drupal for e-commerce web portals.
Squarespace is an ideal platform for individuals and small businesses that wish to sell online. Squarespace rounds out the “do it yourself” website designers with a superior drag and drop interface none of the rest can match.
Its SEO and customer relationship management toolkit is more varied than others, and it comes with full email marketing integration.
Instead, it’s an integrated website builder, blogging platform and hosting service. The premise is that you sign up for a subscription and Squarespace makes it easy to build a website from scratch.
Squarespace also offers stylish pre-made templates to make it easy to build websites.